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Deal Pulse

Deal Pulse

The Deal Pulse (opens in a new tab) page is your command center for managing and tracking your open sales deals. It displays all of your open sales deals in a filterable, searchable list so you can review the Data Parrot AI Insights and take action.

Data Parrot analyzes all of your open sales deals and provides a high level Deal Health Score and Forecast Category - you can drill into the details of each deal to see additional detailed AI analysis.

Deal Pulse provides AI analysis of deal health, forecast category, deal status, sales performance, competitive position and other key factors

Deal Pulse Overview

How to use Deal Pulse

The Deal Pulse page gives you tools to filter, sort and search your open sales deals so you can understand the health of your pipeline through each individual deal analysis.

Main Filters

You can filter on Close Date Range, Pipeline/Stage(s), Deal Owner(s), and Team(s).

Optionally, you can save this as a preset to recall later.

Filtering Open Sales Deals by Close Date Range, Pipeline/Stages, Deal Owners, and Teams

Filtering Deals Close Date, Pipeline/Stages, Deal Owners, and Teams

Deal Pulse Filters

Here you can filter by the various AI Analysis categories including AI Health, Forecast Category, Deal Status, Customer Intent, Competitive Position, Sales Performance, Close Date Confidence, and Deal Stage Confidence.

As you select filters, the numbers will change to reflect the number of deals that match the filters.

You can also save the filters as a preset to recall later.

Filtering Sales Deals by AI Health, Purchase Intent, Forecast Category, Pipeline/Stage, Deal Owner and Teams

Filtering Deals - AI Analysis

The available AI Analysis filters in Deal Pulse are:

  • AI Health: The AI Health Score of the deal (Very High, High, Medium, Low, Very Low)
  • Forecast Category: The Forecast Category of the deal (Commit, Best Case, Pipeline)
  • Deal Status: Reveals if the deal is active or stuck (Active, Stuck, Dormant, Dead, Inactive, No Activity)
  • Customer Intent: The Customer Intent of the deal (Very High, High, Medium, Low, Very Low). Sometimes referred to as Purchase Intent.
  • Competitive Position: The Competitive Position of your company with the deal (Very High, High, Medium, Low, Very Low)
  • Sales Performance: Analysis of how well the sales person is performing with the deal (Very High, High, Medium, Low, Very Low)
  • Close Date Confidence: The AI Confidence of the Close Date of the deal (Very High, High, Medium, Low, Very Low)
  • Deal Stage Confidence: The AI Confidence of the Deal Stage of the deal (Very High, High, Medium, Low, Very Low)

Note: All of these AI insights are automatically generated and updated as the deal progresses.

Polly Says...

Saving different filters as presets for both the Main Filters and Deal Pulse Filters will help you quickly scan deals and focus on the right deals at the right time.

Viewing your Deals

Once you have applied your filters, you will see a list of deals that match your criteria.

Data Parrot Deal Pulse Deal Card View Combining HubSpot Data with Data Parrot AI Analysis

List of Deals in Deal Pulse

Above the Deal Cards, you can search for deals by name, and sort by Amount, Close Date, or Create Date.

Each Deal Card shows the following Information:

CRM DataData Parrot AI Analysis
Deal NameDeal Health Score
Associated Company/ContactForecast Category
AmountAI Deal Summary
Pipeline, StageSignals
Close DateHygiene
Deal OwnerSuggestions
Recent Events
  • Recent Events: Shows the most recent 4 events - including calls, meetings, emails, and key property changes. Click engagements to open the engagement in HubSpot.
  • Signals: Shows quick icon indicators for the key deal signals including Deal Status, Customer Intent, Competitive Position, and Sales Performance.
  • Hygiene: Shows quick icon indicators for confidence in Deal Close Date and Deal Stage.
Polly Says...

The Deal Card allows you to quickly scan the deal with the color-coded signals and hygiene indicators. Green = Good, Yellow = Ok, Orange = Problem, Red = Critical.

AI Deal Health Analysis

Each deal is analyzed daily by Data Parrot to provide AI insights into the deal quality.

You can expand the Deal Health/Forecast Category, Signals, Hygiene and Suggestions to see the detailed AI analysis.

Data Parrot Deal AI Analysis Health Expanded View All AI Signals, Confidence Ratings and Suggestions

Expanded View of All Deal AI Insights

Each AI insight provides the confidence rating and a detailed explanation.

Suggestions displays a list of suggested next steps. Click the circle buttons to either create a Note or a Task directly in HubSpot.

Deal Pulse Mode

Deal Pulse Mode is a faster, more efficient way to review deals and focus on coaching your sales team and helping you build a higher quality sales forecast.

It is a gamified way to review deals, with a progress bar, timer, and a focus on the current deal you are reviewing.

The most common use cases are:

  • Individual Sales People cleaning up their own deals before a Deal Review Meeting
  • Sales Leaders running a Deal Review Meeting with their team
  • Sales People running a Deal Review Meeting with themselves
  • Sales Leaders cleaning up deals before committing a forecast

In Deal Pulse Mode, you can quickly get a complete picture of everything going on with the deal, the AI analysis, and update key HubSpot properties directly including Close Date, Stage, and Amount.

Polly Says...

Deal Review meetings are necessary, but can be time consuming & painful. Deal Pulse Mode is a faster, more efficient way to review deals and focus on coaching your sales team and helping you build a higher quality sales forecast.

Deal Pulse Mode is "going full-screen" on a single deal at a time - review the history, update the key deal details in HubSpot, create winning plans, and confirm / move to the next deal.

How to use Deal Pulse Mode

How to Start

Go to Deal Pulse (opens in a new tab), then click the "Deal Pulse Mode" button in the top right corner of the Deal Pulse page.

Data Parrot Deal Pulse Mode Button

Start Deal Pulse Mode Button

Choose your filters. Pick from:

  • Pipelines & Stages
  • Teams
  • Deal Owners
  • Deal Pulse (AI Analysis)
  • Close Date Range
  • Deal Amount Range

If you had filters selected in either Deal Pulse or AI Forecast, they will be pre-selected in Deal Pulse Mode.

Once you have chosen your filters, click the "Start Session" button.

Data Parrot Deal Pulse Mode Filtering Options

Deal Pulse Mode Filtering Options

Note: The Close Date displays a dynamic bar chart displaying the deals that match the other filter conditions

Polly Says...

Carefully pick your filters so you focus on the deals that need review for your current objective. For example, if you are preparing a 3 month forecast, extend the close date range a little bit and exclude low-quality stages and AI Health.

Running Deal Pulse Mode

Deal Pulse Mode will now display a single deal card at a time.

Data Parrot Deal Pulse Mode Full Screen Deal Review Gamified

Deal Pulse Mode Active - Single Deal Card at a Time

Top Banner - overall session stats and actions:

  • Finish Session button to end the session and get summary stats.
  • 3 timers: Time Reviewing Current Deal, Avg Review Time per Deal, and Total Session Time.

Left Column - General Deal Information and Timeline:

  • General Deal Information including Deal Name, Associated Company/Contact, Amount, Pipeline/Stage, Close Date, and Deal Owner.
  • Recent Events including Engagements, key Property History Changes, and AI Deal Health changes. Click any row to see the details.

Right Column - AI Deal Analysis:

  • AI Deal Health Score, Forecast Category, AI Summary and Refresh AI. Refresh AI is used after you confirm deal changes and re-calculates the AI analysis.
  • AI Deal Signals including Deal Status, Customer Intent, Competition, and Sales Performance.
  • AI Deal Hygiene including Close Date confidence and Deal Stage confidence.
  • AI Deal Suggestions / Next Steps

Action Bar - Update HubSpot properties, create Notes and Tasks:

  • Change the Close Date, Stage, Forecast Category (coming soon) and Amount directly in the Action Bar. These changes need to be confirmed to be saved.
  • Create a Note or Task directly in HubSpot for this deal via the icons on the right.

Bottom Bar - Forecast changes, back/next/confirm buttons, chat with the AI and total confirmed deals:

  • The Bar Chart shows the initial Forecast and the new forecast with the monthly impact (+/- amount).
  • Back/Next/Confirm buttons to navigate through the deals. Ensure you click "confirm" after updating the deal details.
  • Some users may see a "Discuss this Deal" button. You can voice chat with the Data Parrot AI to get a summary of the deal and ask questions.
  • The total number of deals reviewed and the number of deals confirmed is displayed.

Taking Action in Deal Pulse Mode

During Deal Pulse Mode, you can take the following actions:

Actions to Take:

  • Expand Engagements: Click the arrow on the right of Recent Events to expand the list of events.
  • Update HubSpot Directly: Enter the updated values of Close Date, Stage, Forecast Category and Amount in the Action Bar, then click the Checkmark/Confirm button to update HubSpot. Unconfirmed changes will glow.
  • Open the Deal in HubSpot: click the blue Deal Name to open the deal in HubSpot.
  • Create Note or Task: Click the buttons on the Action Bar (far right) to create a Note or Task directly in HubSpot.
  • Discuss this Deal: Click the Discuss this Deal button to "talk" to Data Parrot. Be sure to have your mic & speakers on (or headset), and have minimal background noise. This is an early preview!

As you confirm changes the bar chart will update showing you the before and after values of your forecast for the targeted deals. The Confirmed Deals count and session timers will also update.

Wrapping Up

When you are finished with Deal Pulse Mode, click the "Finish Session" button in the top left corner of the Deal Pulse page.

You are presented with a summary of the session including the number of deals selected, deals confirmed, session duration, and average review time per deal.

Data Parrot Deal Pulse Mode Finish Session Summary

Deal Pulse Mode Finish Session Summary

Polly Says...

The future of AI is Sales Leaders doing what they do best - leading their teams, strategizing go-to-market, and coaching their salespeople. AI is a tool to help you do this better and faster.

Making the Most of Deal Pulse & Deal Pulse Mode

  • Create Filter Presets: Creating filter presets for deals closing soon with low Customer Intent, Deals with low confidence in Close Date and others to monitor key deals and increase confidence in your pipeline quality.
  • Combine Filtering and Sorting: Create filter presets then sort them to quickly scan deals. For example, filter by deals with low Health and sort by Close Date to see which deals are closing soon.
  • Use Deal Pulse Mode Yourself: Use Deal Pulse Mode to quickly review deals and update HubSpot directly. Some CEOs and VP Sales/CROs do this on their own!
  • Get Your Sales Team to Get their Forecast In Shape: Use Deal Pulse Mode and filter by Deal Owner to have your sales team get their deals cleaned up and pick up some tips to increase win rate.

Next Steps